West Orange, NJ (June 15, 2015) –After a year of only
seventeen likes and one comment on her obligatory camp Duffel Bag picture,
Jenny Silverstein, 42, decided this year’s photo would stand out among the
throngs of Duffel bag pictures by completely remodeling the foyer to give the
bags the background they deserve. Silverstein,
who has made a trip to Target and Bed, Bath & Beyond every day for the past
three weeks to get last minute camp supplies, was very upset by the lack of
interest from her 1,947 Facebook friends/acquaintances after posting then re-posting
last year’s Duffel bag photo.
In order to drum up more “Likes” and comments from her
nearly one ton of friends, instead of using a friend's center hallway for the pictures, Silverstein and her husband, Josh, 43,are
completing a giant overhaul of the main entryway to their home. This area of the home signifies the final
resting spot of the four Duffel bags before they are picked up for transport to
Camp Huron Lake. The two navy blue monogrammed
bags belonging to son, Jake, 13, will be accented by imported Italian quartz
pebble mosaic tiles. The fine high-gloss
finish of these tiles will perfectly complement the muted navy yet bring out
the neon yellow “JAKE S” on each bag.
For the pink bags belonging to her daughter, Dylyn, 11, Silverstein
decided to use new Herman Van Peer wallpapering along with a hand-signed Jackson
Pollack reproduction as a perfect background.
By combining the $7,500 limited piece of art along with the $12,200
custom wallpaper, Silverstein believes the pink bags will garner hundreds of “Likes”
and/or comments within minutes of her posting.
Sparing no expense too great or ridiculous, Silverstein has
also hired a professional lighting consultant along with a still photographer
to ensure a quality photograph. “Last year was my worst nightmare. I posted the pictures and nothing. The only comment was from my mother and it
was ‘Have fun kids write to grammy I’ll call you later honey’”, Silverstein
lamented. “The pictures only got “Likes”
after I liked other people’s Duffel bag pictures.”
For most mothers of children attending sleepaway camp, the
obligatory Duffel bag picture represents that not only in a few short weeks
their children will be leaving for the summer but more importantly, as mothers,
they were able to pack several bags full of clothing, towels and other assorted
crap they probably won’t need.
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